Building a better downtown together
Community pride and economic growth for Berea, Kentucky
Berea Main Street program works to revitalize the heart of Berea: Old Town, Chestnut Street, and College Square using the Main Street Program framework.
What is the Main Street Program?
Shaped by community input. Driven by action.
We will be following the proven Main Street Approach™, a time-tested model for community-led revitalization. This framework helps towns like ours grow stronger by focusing on local strengths and working together across four key areas: Economic Vitality, Design, Promotion, and Organization.
We'll use Transformation Strategies that are shaped by community input and driven by action. Whether we’re enhancing visual appeal, boosting business opportunities, or strengthening local partnerships, every effort brings us closer to a town we’re proud to call home—and eager to share with the world.
- Foundations and Committees -
The Four Foundations of Our Revitalization
We’re building a strong economic base by supporting small businesses, encouraging smart investments, and creating opportunities for local entrepreneurs. By focusing on what makes Berea unique, we aim to foster a thriving, inclusive local economy.
From public art to streetscape improvements, we’re enhancing the look and feel of Berea’s core districts. By respecting our heritage while planning for the future, we’ll create inviting spaces that locals and visitors can enjoy.
Berea is already a destination—we just need to share our story louder and prouder. We’re working to promote local events, businesses, and experiences that highlight Berea’s creative spirit and make our town the go-to place for arts, crafts, and community.
At the center of everything is people. We’re creating strong teams, engaging volunteers, and building partnerships to carry out our vision. Through clear goals, sustainable leadership, and shared enthusiasm, we’re laying the groundwork for long-term success.